Why I Write

by McKenna Lowe

All of us search for that one thing in life that makes us tick, and drives us every day to be better versions of ourselves. Our passion. Our calling.

When I was eight years old, I realized that mine was writing.

It started with short stories and poems, then evolved into academic essays, emails, lyrics, résumés, news releases, fact sheets, communication plans, campaign slogans, social media copy, etc. etc. etc. You name it, and I’ve probably written some version of it.

As an intern at an advertising agency, my days revolve around story-telling and copywriting for all kinds of projects. I’m also finally getting back into blogging, so I spend most of my free time writing too. Some days it is the most frustrating process, stringing together words and phrases to create an insightful blog post, or a catchy and meaningful tagline for a campaign. But that moment when I finally scribble the words down on a sticky note that make my boss say “there’s your line,” damn…that’s the feeling I live for.

Make It Count // M